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Sharper location decisions start here

Practical articles on catchment areas, site selection, network planning and the data behind them. Written by the CleverMaps team.

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SPATIAL EXPERTISE

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CleverMaps location analytics illustration for GeoDecision workflows

How to Evaluate Location for Residential Development

Learn how to evaluate location attractiveness for residential development. Compare land plots by service access, amenities, and future growth potential.

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PEOPLE & CULTURE

From GIS to CleverMaps: Meet our Product Manager

Discover how GIS, UX, and product management come together at CleverMaps to create products that turn geospatial data into better business decisions.

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SPATIAL EXPERTISE

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Which Branch Does a Customer Belong To? The Huff Gravity Model Has the Answer

The Huff Model is a type of gravity model that estimates which branch a customer is most likely to choose. Use it to plan, optimize, and model your branch network.

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SPATIAL EXPERTISE

CleverMaps spatial expertise illustration for geospatial decision support
CleverMaps location analytics illustration for GeoDecision workflows

The Secret of Successful Parcel Locker Networks: The Power of Location Data

Find out why precise location data is crucial for successful parcel locker networks. Learn how CleverMaps uses spatial data analytics to identify optimal parcel locker locations, ensuring convenience and efficiency for businesses and customers.

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SPATIAL EXPERTISE

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CleverMaps location analytics illustration for GeoDecision workflows

How to Adopt a Data-Driven Approach to Site Selection

Use Location Intelligence for smarter site selection. Discover key datasets, analysis steps, and ways to present insights for maximum profitability.

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SOLUTIONS

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How Can Location Intelligence Help: 5 Most Common Use Cases

Explore the practical applications of Location Intelligence in the business world. Uncover its impact through the top five use cases.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions
CleverMaps location analytics illustration for GeoDecision workflows

How to Optimize Your Branch Network for Maximum Performance in Three Steps

Optimize your branch network in three steps. Learn how to evaluate locations, analyze customer data, and make smarter decisions with Location Intelligence.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions
CleverMaps location analytics illustration for GeoDecision workflows

How to Analyze EV Fast-Charging Station Locations for Network Expansion

See how mobility data and POI models support site selection, catchment analysis, and retail expansion, and understand when each dataset delivers the most value.

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LOCATION DATA

CleverMaps trusted location data illustration for market and catchment analysis
CleverMaps location analytics illustration for GeoDecision workflows

Mobility Data vs. POI Data: How to Choose the Right Data for Site Selection

See how mobility data and POI models support site selection, catchment analysis, and retail expansion, and understand when each dataset delivers the most value.

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LOCATION DATA

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Where Should You Open a Branch to Get More Customers?

Find out how to evaluate a location by estimating how many people are present in the area each day and how attractive it is to people.

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SPATIAL EXPERTISE

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Mastering Branch Network Optimization with Location Intelligence

See how Location Intelligence helps you optimize your branch network based on real demand, mobility, and customer behavior – from identifying white spaces to reducing cannibalization.

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SOLUTIONS

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Smarter OOH Planning with Location Data

Plan smarter out-of-home campaigns with Location Intelligence. See how leading agencies use data to make outdoor advertising more effective.

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SPATIAL EXPERTISE

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How to Find White Spaces for Your Business Using Location Intelligence

Discover how to identify untapped market opportunities using Location Intelligence. Learn from real-world examples and start your own white space analysis.

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SPATIAL EXPERTISE

CleverMaps spatial expertise illustration for geospatial decision support
CleverMaps location analytics illustration for GeoDecision workflows

How to Measure the Attractiveness of Your Business Location

What are the key factors when choosing a business location? Learn how to measure location attractiveness with data tools and make better decision.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions
CleverMaps location analytics illustration for GeoDecision workflows

Key Considerations for Logistics Center Site Selection

Discover the essential factors for selecting logistics center locations. Gain expert insights and data-driven methods for efficient logistics site planning.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions

The Hidden Numbers Behind Parcel Lockers

Uncover key data behind parcel locker success. Learn how Location Intelligence helps optimize placement for profitability and efficiency.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions

Using Data to Make Smarter Real Estate Decisions

Discover how digitized zoning plans and data insights improve real estate decisions—from smarter land selection to better risk assessment.

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SPATIAL EXPERTISE

CleverMaps spatial expertise illustration for geospatial decision support
CleverMaps location analytics illustration for GeoDecision workflows

How to Supercharge Your Business Data

Data enrichment will improve your decision-making. Explore key techniques and real-world examples.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions
CleverMaps location analytics illustration for GeoDecision workflows

Event Impact Analysis: How to Evaluate Large Events Using Location Data

See how location data reveals the economic and social impact of large-scale events. Gain insights for stakeholders with in-depth event analysis.

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SPATIAL EXPERTISE

CleverMaps spatial expertise illustration for geospatial decision support
CleverMaps location analytics illustration for GeoDecision workflows

Mastering Location Analysis Techniques: Location Data and Methods Explained

Discover why location analysis matters for your business. Explore key methods, essential data, and real-world examples in this comprehensive guide.

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LOCATION DATA

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How to Get the Most Out of POI Data for Location Analysis

Is there a way to make POI data even more accurate and beneficial for your business? Read on to find out.

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SPATIAL EXPERTISE

CleverMaps spatial expertise illustration for geospatial decision support
CleverMaps location analytics illustration for GeoDecision workflows

Geocoding: Turning Excel Rows into a Living Map

Turn Excel data into living maps with geocoding solutions. Ensure precision, reliability, and smarter decisions with real-world business use cases.

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LOCATION DATA

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CleverMaps Partners with TomTom to Improve Location Intelligence

CleverMaps and TomTom partner to deliver precise data and customizable Location Intelligence solutions, helping businesses optimize operations.

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LOCATION DATA

CleverMaps trusted location data illustration for market and catchment analysis
CleverMaps location analytics illustration for GeoDecision workflows

How to get Insights from Spatial Data without SQL

You don’t need to be a Spatial Data Scientist to gain insights. With the right tools, spatial data becomes accessible to anyone.

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LOCATION DATA

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Why is Point of Interest Data Gold in Retail

Use POI data to give your retail business a competitive edge. Discover key strategies to boost sales and strengthen your brand.

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SPATIAL EXPERTISE

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Choose the Right Location and Achieve Your Development Goals

Find the right location for your development goals with expert insights. Use Location Intelligence for strategic site selection and business success.

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TECHNOLOGY

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CleverMaps is now SOC 2 Type II and ISO 27001 certified

CleverMaps' SOC 2 Type II and ISO 27001 certifications ensure strong data security. Explore our secure Location Intelligence ecosystem.

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SOLUTIONS

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Three Things Location Intelligence Can Do for Food Delivery Businesses

See how to optimize routes, find high-demand areas, and improve customer experience in food delivery business with Location Intelligence.

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TECHNOLOGY

CleverMaps technology illustration for AI-powered location analytics

CleverMaps named as a High Performer in BI and LI Categories in G2 Grid® Reports for Winter 2022

CleverMaps is a High Performer in G2's Business Intelligence and Location Intelligence reports—recognition we're proud to share!

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LOCATION DATA

CleverMaps trusted location data illustration for market and catchment analysis

How to Analyze Human Mobility Patterns using T-Mobile Data to Benefit your Business

Learn how to analyze human mobility patterns using T-Mobile's data to identify high-potential business locations and enhance your strategy.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions

How to Acquire the Right Restaurants in Food Delivery in 5 Steps

Discover 5 key steps for food delivery services to acquire the right restaurants. Use Location Intelligence to optimize your strategy.

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TECHNOLOGY

CleverMaps technology illustration for AI-powered location analytics
CleverMaps location analytics illustration for GeoDecision workflows

The Future of Analytics: Integration of Business and Location Intelligence

See how CleverMaps and GoodData combine Location Intelligence with Business Intelligence visualizations, shaping the future of headless BI.

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SOLUTIONS

CleverMaps solutions illustration for retail network planning and location decisions
CleverMaps location analytics illustration for GeoDecision workflows

Using CleverMaps to Analyze the Availability of Waste Separation Containers

See how CleverMaps analyzes waste container availability in Czechia. Learn how Location Intelligence improves placement, accessibility, and recycling.

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LOCATION DATA

CleverMaps trusted location data illustration for market and catchment analysis
CleverMaps location analytics illustration for GeoDecision workflows

Visualize Migration, People Movement, Flights, and Transportation with CleverMaps

Analyze human migration, flights, and commutes with intuitive map visualizations. Discover key geographical patterns to enhance your business strategy.

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SPATIAL EXPERTISE

CleverMaps spatial expertise illustration for geospatial decision support
CleverMaps location analytics illustration for GeoDecision workflows

Discover the Benefits of Spatial Indexing with Location Intelligence

Enhance your location analysis with spatial indexing. See how the H3 grid system reveals detailed patterns and insights for smarter decision-making.

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LOCATION DATA

CleverMaps trusted location data illustration for market and catchment analysis
CleverMaps location analytics illustration for GeoDecision workflows

Five Interesting Datasets to Refine Your Location Intelligence Projects

Gain deeper location-based insights with curated external datasets. Discover patterns, correlations, and hidden opportunities to enhance your analytics.

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TECHNOLOGY

CleverMaps technology illustration for AI-powered location analytics
CleverMaps location analytics illustration for GeoDecision workflows

How Combining BI and GIS Improves Business Decisions

See how GIS and Business Intelligence work together to unlock valuable spatial insights. No GIS or BI expertise needed.

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SPATIAL EXPERTISE

CleverMaps spatial expertise illustration for geospatial decision support

The Retail Exposure Index: Your Guide to Optimal Business Expansion

Use CleverMaps' Retail Exposure Index to evaluate traffic, POIs, and movement data—helping you choose the best location for your branch.

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The GeoDecision platform
for the people who decide

CONTACT

CleverMaps, a.s.

Vídeňská 101/119

619 00 Brno, Czech Republic

© 2026 CleverMaps, a.s. · VAT CZ03728277

SOC 2 TYPE II · ISO 27001 · EU DATA RESIDENCY

CleverMaps footer visual for location intelligence and GeoDecision workflows

The GeoDecision platform
for the people who decide

CONTACT

CleverMaps, a.s.

Vídeňská 101/119

619 00 Brno, Czech Republic

© 2026 CleverMaps, a.s. · VAT CZ03728277

SOC 2 TYPE II · ISO 27001 · EU DATA RESIDENCY